Meraki
Brand Identity & Website Design

Meraki is a local handcrafted aroma brand that prides itself on producing elegant, high-quality products. As a designer for the brand, my role involves creating branding identity, packaging, e-shop, and social media designs that reflect the brand's commitment to handcraft and sophistication. The brand's hallmark is its use of typography, which showcases the attention to detail and craftsmanship that goes into each product. The design style is characterized by a vintage and beige tone, with a warm brown color palette that adds depth to the overall aesthetic. The logo design features a serif font that evokes a cordial, traditional mood, reinforcing the brand's emphasis on handcraft and quality.

Logo Design:
Packaging Design:
Packaging Design:
Packaging Design:
E-shop Design:
Social Media Post: